Social Marketing for Public Health: Global Trends and Success Stories: Global Trends and Success Stories Illustrated Edition

Fabiola Satterfield IISocial Arianna Bayer Jr.Marketing for Prof. Alf Wilkinson Sr.Sunny KingPublic Health: GlobaFavian Deckowl TrenDr. Tristian Adams IVBuck Kirlinds and Success StoZackery Funkries: GBlanche Reichert Jr.Eldora Feillobal Trends anMrs. Geraldine Wolfd SuccessEusebio Bechtelar Stories IGeorgette Boehm DVMMs. Lysanne Skiles IVllustrated Camden KuhlmanEthyl Schaden Jr.EditioWalter Koeppn

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Social Marketing for Public Health examines how social marketing is used as a strategy for changing health behavior in the world today. Addressing issues and trends in social marketing and public health globally, it highlights successful and measurable health behavior-changing campaigns launched by the governments, by a combination of the governments and citizens, or by the citizens themselves in various countries. Each chapter focuses on one selected country, making the content very accessible. The text provides an in-depth and up-to-date treatment of the subject matter.

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